For Content Marketers

For content marketers who map editorial strategy at the whiteboard.

BoardSnap is an iOS app that turns whiteboard photos into structured summaries and action plans in ten seconds. For content marketers, that means editorial planning sessions, content pillar workshops, and audience analysis boards produce clean written editorial plans — the pipeline your content team executes from, not a photo of a complicated mind map.

Download on the App Store Free to start. Pro from $9.99/mo or $69.99/yr.

What hurts today

  • Editorial planning sessions produce complex content maps — pillars, formats, channels, audiences — that need to become a clean editorial calendar before anyone starts writing
  • Content pillar workshops with the team generate rich strategic thinking that gets lost between the session and the content brief
  • Audience analysis boards where you're mapping personas, pain points, and content triggers need to produce a written audience document — not a photo your copywriters can't use
  • Content audits on the whiteboard — what's working, what's dated, what's missing — need a prioritized content plan as output
  • SEO strategy sessions where you're mapping keyword clusters, content gaps, and topic authorities need a clean written strategy document
  • Distribution strategy boards — which content on which channel for which audience — produce decisions that get partially remembered when the content calendar is built

How BoardSnap helps

  • Snap an editorial planning board and get a structured editorial plan — content pillars, format distribution, channel strategy, and audience targeting — ready for the content calendar
  • Content pillar workshops produce a structured pillar document — each pillar's purpose, target audience, format mix, and key topics — the brief every content creator works from
  • Audience analysis boards produce a structured audience document — personas, pain points, content triggers, preferred formats — the source for your editorial strategy
  • Content audit boards produce a prioritized update list — what to refresh, what to kill, what's missing — with action items and owners
  • Brand-aware AI writes content strategy summaries in your brand's editorial voice — your content vocabulary, your audience naming, your topic framing
  • Projects per content program keep editorial work organized — blog strategy boards separate from social strategy and email content planning

A day with BoardSnap

  1. Editorial planning

    Map the quarter's content plan — pillars, formats, channels, production schedule. Snap. BoardSnap produces a structured editorial plan — the content calendar input that your production team works from, organized by pillar and channel.

  2. Content pillar workshop

    Define each content pillar — the audience, the business objective, the format strategy, the key topics. Snap. BoardSnap produces a structured pillar document for each — the brief that aligns the entire content team on what we're creating and why.

  3. Audience analysis

    Map your audience — personas, job-to-be-done, content consumption habits, pain points at each stage. Snap. BoardSnap produces a structured audience document — the source of truth for targeting decisions and editorial angle.

  4. SEO strategy

    Map keyword clusters, topic authorities, content gap areas, and competitive content opportunities. Snap. BoardSnap produces a structured SEO content strategy — the clusters and gaps documented as a content production priority list.

  5. Campaign content planning

    Map the campaign content plan — the hero content, the derivative pieces, the distribution sequence. Snap. BoardSnap produces a structured campaign content brief — every piece mapped to its purpose and audience.

Features that matter for content marketers

Brand-aware AI

Paste your content strategy page, your editorial guidelines, or your brand voice document. BoardSnap AI learns your editorial voice, your content vocabulary, and your audience framing — strategy summaries are editorially coherent, not generic content marketing language.

Projects per content program

Separate projects for blog, social, email, and video content programs. Each project has isolated board history and editorial context — the content strategy for each channel stays organized and searchable.

Pinned context

Pin your content strategy document, your editorial calendar, or your SEO keyword map. Every planning session already knows the editorial context — the AI chat gives answers grounded in your actual content program.

Tri-state action items

Content production tasks with status — assigned, in production, published. The editorial pipeline built from the planning board rather than from a separate project management conversation.

Auto-generated subtasks

High-level content tasks break into production steps — outline, draft, edit, design, publish, distribute, measure. The content production checklist generates from the editorial planning board.

Frequently asked

Can BoardSnap help produce an editorial calendar from a planning session?

BoardSnap produces the structured editorial plan — pillars, formats, channel distribution, quarterly topics — that becomes the editorial calendar input. Most content teams paste the structured output into their content calendar tool (Notion, Airtable, CoSchedule) as the starting structure. It's the planning session output, not the calendar tool itself.

How does it help with content pillar strategy?

Map each content pillar on the board — the audience it serves, the business objective, the format mix, the key topics. Snap. BoardSnap produces a structured pillar document for each pillar — the brief that aligns the entire content team on what each pillar is trying to accomplish and for whom.

Is it useful for SEO content strategy sessions?

Yes — map your keyword clusters, content gap areas, and topic authority priorities on the board. Annotate with search volume estimates and competitive opportunity calls. Snap. BoardSnap produces a structured SEO content strategy — the clusters and priorities documented as an actionable content production plan.

How does the brand-aware AI help for content marketing?

Paste your brand voice guidelines, your editorial style guide, or your content strategy document URL. BoardSnap AI learns your editorial voice, your content vocabulary, and your brand's framing — strategy summaries reflect your brand's actual editorial approach rather than generic content marketing templates.

Can I use it for content audit and refresh planning?

Yes — map the content audit results on the board: what's performing, what's dated, what gaps exist, what to refresh versus retire. Annotate with priority calls. Snap. BoardSnap produces a prioritized content refresh plan — specific pieces to update, the approach for each, and the production order.

Built for content marketers who ship.

Snap a whiteboard. Ship the action plan. In ten seconds.

Free · 1 project, 30 boards Pro $9.99/mo · everything unlimited Pro $69.99/yr · save 42%
BoardSnap Free on the App Store Get