BoardSnap is an iOS app that reads content calendar whiteboards and turns channel-by-channel posting schedules, content types, and copy notes into a publishing plan with dates, formats, and owners.
Weekly content calendar reviews happen on whiteboards in the best teams. What's going out on Instagram? What email lands Tuesday? Is there a conflict between the social post and the email subject? These decisions happen fastest when the week is visible all at once on a board.
But the decision output needs to get into your scheduling tools — Buffer, Mailchimp, Notion, a spreadsheet — and that means someone typing up what was on the board. Or worse, everyone making their own interpretation of what was decided.
BoardSnap turns the review board directly into the schedule.
Days across the top (Monday through Sunday). Channels down the left side (Email, Instagram, LinkedIn, Twitter/X, Blog, YouTube). Each cell is one piece of content.
In each cell: content type and topic. 'Reel: product demo' or 'Email: churn winback' or 'Thread: 5 tips on X.' Two to four words per cell is enough.
If the subject line or opening hook is already decided, write it in the cell: 'SL: You've been missing this.' BoardSnap reads these as content directives.
Checkmark cells that have approved content. Circle cells that are in-progress. Leave empty cells empty — BoardSnap flags them as gaps.
Write initials for who's responsible for each piece. If it's automated or scheduled, write 'AUTO.' Owner annotations become action item owners in the output.
BoardSnap reads the grid: channel, day, content type, topic, hook notes, status, and owner. The output is a publishing schedule.
A weekly publishing schedule: each content item organized by channel and date, with content type, topic, hook notes (if written), status (approved / in-progress / gap), and owner. Gap cells become open action items. The output pastes cleanly into any scheduling or project management tool.
A social media agency's Monday morning review for three client accounts. Each account's week was mapped on the board. BoardSnap produced a publishing schedule for all three in one snap session — the account manager distributed client-specific excerpts within minutes.
Seven days of coordinated content across four channels for a product launch. BoardSnap identified three gaps in the plan and two conflicts where email and social went out on the same day with inconsistent messaging — caught and fixed before the week started.
As detailed as you have time for. At minimum, channel + day + content type is enough for a basic schedule. Hook notes and owner initials make the output more actionable. Full copy drafts on the board are unusual but work if that's your process.
Yes. Create a separate BoardSnap project per brand or client. Each project's calendar snaps are independent. The project AI chat can answer questions about a specific brand's schedule without mixing in other clients.
Snap the revised board. BoardSnap stores each snap as a distinct board. The project accumulates version history — useful when you need to explain why the original plan changed.
BoardSnap captures what's on the board. If you run a strategy session on the whiteboard (audience, themes, messaging hierarchy) it captures that too — see the editorial-calendar and creative-brief use cases. Scheduling capture is the most common content team use case.
Snap the board, ship the action items in ten seconds.